Home Keep App
A research-backed home maintenance app for busy first-time homeowners.
HomeKeep is a concept built to reduce home-maintenance overload through guided onboarding, personalized task planning, and step-by-step support content. The project combines secondary research, interviews, empathy mapping, focus groups, and concept testing to shape a practical maintenance experience.
Project snapshot
New homeowners often manage recurring maintenance with scattered notes, memory, and one-off reminders, which leads to missed tasks, stress, and costly issues.
2025
- Role
- UX researcher and product designer (end-to-end case study)
- Timeline
- 2025
- Tools
- Figma • User interviews • Secondary research • Focus groups • Information architecture • Prototyping
Overview
New homeowners often manage recurring maintenance with scattered notes, memory, and one-off reminders, which leads to missed tasks, stress, and costly issues.
I mapped homeowner pain points from interviews and market research, then translated findings into a mobile concept centered on onboarding-based personalization, seasonal/routine task structure, and guided tutorial support.
Outcomes
- Validated that users want one centralized place for reminders, task context, and trusted how-to guidance.
- Defined an information architecture with five primary areas: Home, Calendar, Guided Videos, Personalized Tasks, and Profile.
- Shaped the concept direction around three priorities: onboarding setup, dashboard task management, and step-by-step tutorial videos.
Visual gallery
Key visuals from the project process and final direction.