Designing practical, uplifting products for busy people and growing families, with a focus on clear systems and warm digital experiences.
About me
Designing through research, sketching, and iteration
Thoughtful products begin with paying attention.
Hi! I’m Maddi, a Minneapolis-based product designer with a background in UX research and a love of making things people enjoy using.
My work spans physical products, digital experiences, and community apparel. I enjoy talking with people, understanding what matters to them, and turning those insights into thoughtful designs. I’m equally interested in the details that bring an idea to life, from materials and prototyping to working with vendors.
Outside of design, you’ll usually find me testing out new cocktail recipes, listening to Bleachers on repeat, or getting a little better at mahjong!
Selected projects
A long-scroll spotlight: one project at a time.
Student Work1/5
Student Work
Project Spotlight
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01Kiko: a simple, screen-light way for parents and kids to know they’re okay.
Project Spotlight
Kiko
A simple way to know they’re okay.
Kiko is a parent-child communication system that pairs a kid-friendly keychain device with a parent app for quick, low-friction check-ins without the complexity and distractions of a phone.
01Project framing: Kane as a coordinated desk accessory collection for teen beauty routines.
Project Spotlight
Kane Desk Collection
A coordinated desk accessory collection for teen beauty routines.
Kane is a teen-focused desk accessory line designed to keep beauty and personal items visible, accessible, and organized while still feeling expressive and display-worthy.
01HomeKeep: a centralized maintenance companion for first-time homeowners.
Project Spotlight
Home Keep App
A research-backed home maintenance app for busy first-time homeowners.
HomeKeep helps first-time homeowners learn, track, and manage recurring maintenance through personalized setup, seasonal task planning, and step-by-step video guidance in one trusted place.
01CoreFour: a gamified wellness experience designed for middle school girls.
Project Spotlight
CoreFour
A gamified wellness UX case study for middle school girls.
CoreFour is a research-led wellness experience that helps middle school girls build healthier routines across fitness, nutrition, mindfulness, and health through age-appropriate challenges, rewards, and social encouragement.
01ColdDrop Coffee Project: appliance form exploration balancing countertop footprint and usability.
Collection Finale
Other works
A collection of industrial design explorations, led by the ColdDrop Coffee project.
This collection brings together product explorations in one clear narrative: concept development, form studies, and refined visualization. Each project highlights a different part of my workflow, from early ideation through polished presentation renders.