CoreFour
A gamified wellness UX case study for middle school girls.
CoreFour is a research-led concept that helps middle school girls build healthier routines across fitness, nutrition, mindfulness, and daily habits through age-appropriate guidance and rewards.
Project snapshot
Most wellness apps target adults or younger children and do not holistically support middle school girls with practical guidance across movement, nutrition, stress, and social motivation.
2024
- Role
- UX researcher and product designer (end-to-end case study)
- Timeline
- 2024
- Tools
- Figma • User interviews • Survey synthesis • Competitive analysis • Wireframing • Prototype testing
Overview
Most wellness apps target adults or younger children and do not holistically support middle school girls with practical guidance across movement, nutrition, stress, and social motivation.
Combined desk research, competitive analysis, interviews, and surveys with middle school girls, then translated insights into a four-pillar app structure with daily challenges, rewards, and safe social touchpoints.
Outcomes
- Validated that streaks and gamification are key motivators, while users still need clear wellness guidance they can follow independently.
- Defined the CoreFour experience architecture across Fitness, Nutrition, Mindfulness, and Health habits with daily challenge loops.
- Produced wireframes and mockups that prioritize approachable tone, achievable goals, and socially supportive engagement.
Visual gallery
Key visuals from the project process and final direction.